BlockVote is a mobile voting app that increases turnout by making voting more accessible and secure.
Design an experience that reimagines the mechanics of voting by utilizing emerging technology to increase voter turnout. Work within the current government system and account for rules and regulations to propose a solution that is not speculative.
Design Researcher and UX Designer
4 Weeks +
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BlockVote is linked to a Voter Registry which verifies and validates registration status. This ensures that only registered voters have access to BlockVote.
Identification and blockchain
BlockVote ID's are validated on blockchain and track ballot activity which guarantees accurate and secure casting of ballots. BlockVote ID is a one time issuance, since your identity is linked their will be no need to renew registry.
Research and synthesis was converted to experience maps. The help visualize the in-person and absentee voter experiences and contextualize wireframes.
• 64% of the U.S. voting-age population were registered to vote in 2016.
• 55.7% of the U.S. voting-age population cast a ballot in the 2016 election.
• 2% margin of error is deemed "acceptable" when tallying voter ballots.
• 56.7% of the voting population represent the Rising American Electorate (RAE).
• The RAE is the voting majority of Millennials, People of Color, Asian Americans & Unmarried Women.
Interviewing experts validated that the mechanics of voting is in need of change. Each providing guidance and a credible perspective that would help us understand how to create an impactful experience.
People genuinely want to see change in how we interact with out most valuable civic duty, but they also remain skeptical of the security of mobile voting. "How secure is Blockchain, really?" Also, mobile devices are currently ubiquitous, but what happens when they aren't? These are valid questions that I think are due more to the paradigm of voting norms and faith in emerging tech. I am interested how voting can evolve if we embrace technology and automation within government.